Finding true SEO Companies is tough. The problem is many people don’t realize that most SEO companies can actually hurt their business more than it can help it. They use outdated and spammy tactics that may have once worked short term but are frowned upon by search engines today. There are a few ways to pick out these SEO companies and then avoid them if you want to see better rankings for your site.
First, Google is a business that works by showing users search results that they think are relevant to the search query they entered. Because they are always changing the techniques that your site needs will change as well. This means that SEO Companies that have used techniques from just a year or two ago will not work. Or at least, not as well as they once did. Yet, somehow these companies will offer page one rankings. When these SEO companies start using tactics that are outdated it could even penalize your site. Check out this article on SEO Companies and the top four reasons you should avoid these companies who offer these services for more information.